Marketing Manager - B2B Partnership
£45,000 - £50,000 + car allowance & bonus
Financial Services
Solihull, West Midlands
The Role
To drive marketing effectiveness of a key retail partner's credit activity, through ownership of campaigns to deliver planned benefits in the form of acquisition and repeat borrowing. Your duties and responsibilities will further include the following:
- Assuring visibility of relevant marketing activity
- To lead matrix team(s) with key partnership including Marketing Planning, Campaign Production & Design, Digital Marketing, Website Optimisation
- Acquire new customers through Multi-Channel campaigns
- Work closely with partner to deliver campaign plan within budgets, KPI's and expected benefits
- Contribute to joint venture, driving marketing as a key contributor of commercial success
- Support commercial team objectives through Joint Planning, Product Design/Optimisation
- Maximise in-life profitability through design and management of life-cycle to maximise product usage
The Person
We are looking for a high calibre Marketing Professional with experience of managing major partnerships. This will include the following:
- B2B Partnership experience essential
- Enough gravitas and confidence to liaise with C-Suite stakeholders
- Has executed B2B Marketing Strategy development and execution
- Has owned Marketing Workstream from initial pitch to live strategy
- Banking/Consumer Credit experience would be highly advantageous
- CIM/Degree qualified
