Digital Marketing Executive - Robotics

  • Location

    Leicester, Leicestershire

  • Sector:

    General engineering & manufacturing, Automation & Robotics

  • Job disciplines:


  • Salary:

    £25000 - £35000.00 per annum

  • Contact:

    Richard Heaton

  • Contact email:

  • Salary high:


  • Salary low:


  • Job ref:


  • Published:

    11 months ago

  • Expiry date:


  • Startdate:


  • Consultant:


A Digital Marketing Executive is required to support an innovative robotics technology based manufacturer based in Leicester.

The role of Digital Marketing Executive includes the following:

  • Updating and uploading content to social media platforms such as Facebook, Twitter, linkedIn, Instagram etc.
  • Updating website content and optimising for analytics.
  • Search engine optimisation (seo), Google ad-words, data analytics.
  • Upload blogs and checking content for optimisation, spelling and grammar etc.
  • Work with third party marketing companies assisting with press releases, print marketing material and taking responsibility for booking trade shows and monitoring their effectiveness
  • International travel to China and Europe
  • Promotion of company utilising Chinese web platforms such as Weibo, Baidu or We Chat.
  • Marketing activity analysis to understand what works and what doesn't and create a best practice approach and marketing plan.

The suitable candidate for Digital Marketing Executive will need to possess the following skills and experience:

  • Degree in International Marketing, journalism or associated experienced
  • Strong knowledge of social media platforms within China such as Weibo, Baidu or We Chat.
  • Experience with promoting products, technology or services using social media tools.
  • SEO activity for web content
  • Experience with proof reading or good literacy skills is essential
  • Experience with graphic design software such as Photoshop for print marketing activity is desirable.
  • International language skills to include Mandarin or Chinese is essential.

This is an exciting opportunity to work for a growing and innovative manufacturer of robotic applications. If you have the required skills or experiences then please click on the link to apply.

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